Many managers mistakenly believe that motivating employees necessarily requires a large financial outlay. Salary increases, bonuses, and company events are the usual, and for many, the only ways to influence the efficiency of employees.
But we suggest not forgetting about employee engagement. This metric is familiar to many HR professionals, but not everyone understands its importance. In fact, employee engagement affects key business metrics: profitability, employee performance, customer satisfaction, and product quality. According to Gallup
, organizations with high engagement are on average 23% more profitable, and the efficiency of their salespeople is 18% higher than in companies with unengaged employees.
We see that engagement affects the same aspects of a business as staff motivation. At the same time, it also implies loyalty to the company and personal concern for its success. An engaged employee will be willing to do extra work and recommend the organization as an employer to their acquaintances.